Referrals, How To Get More Of Them

My Referral Club will work for you provided you do your best to give referrals to your club members. The health and well being of your club depends completely on referrals being exchanged.

You want to make it easy for your fellow club members to give you referrals. Here are some key items to consider to powerfully advertise you and your company.

   

  • Complete your personal Individual Home Page. Give it a lot of attention. You will find that by putting this information in writing, you will gain great clarity about your business and the unique qualities you bring to it. You will want your fellow club members to know this information about you.
  • USS ‚ this is your Unique Sales Slogan. It's a short statement about you and your business designed to immediately convey what you're up to. Once you have determined your personal USS, use it everywhere, not just at  My Referral Club.
  • Send each club member a letter containing information about you and your company. Send an e-mail with updates about "hot" deals from your company. Send new brochures. Send interesting stuff you think will make a good impact. Remember to send this information to new members when they join your club.
  • Keep your Specials section updated. The latest posting goes to the top of the list.
  • Make a special effort to get to know the club members in your Affinity Group. These are the club members who are most likely to run into people who can use your services. These are your most important partners.
  • When you receive a referral always report back to the person who gave the referral and let her/him know what happened. It's common courtesy. And, a big "thank you" will surely compel them to send you more.

Before You Join A Club - Must Know Information

Get To Know Your Club Members

Referrals, How To Get More Of Them

Keep Track Of Your Referral Income

Your Own "Unique Sales Slogan" (USS)


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