- Complete your personal
Individual Home Page. Give it a lot of attention. You will find that
by putting this information in writing, you will gain great clarity
about your business and the unique qualities you bring to it. You
will want your fellow club members to know this information about
you.
- USS ‚ this is your Unique
Sales Slogan. It's a short statement about you and your business
designed to immediately convey what you're up to. Once you have determined
your personal USS, use it everywhere, not just at My Referral
Club.
- Send each club member
a letter containing information about you and your company. Send an
e-mail with updates about "hot" deals from your company. Send new
brochures. Send interesting stuff you think will make a good impact.
Remember to send this information to new members when they join your
club.
- Keep your Specials section
updated. The latest posting goes to the top of the list.
- Make a special effort
to get to know the club members in your Affinity Group. These are
the club members who are most likely to run into people who can use
your services. These are your most important partners.
- When you receive a referral
always report back to the person who gave the referral and let her/him
know what happened. It's common courtesy. And, a big "thank you" will
surely compel them to send you more.

Before
You Join A Club - Must Know Information
Get
To Know Your Club Members
Referrals,
How To Get More Of Them
Keep
Track Of Your Referral Income
Your
Own "Unique Sales Slogan" (USS)
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